Assembling the right project team from the start is one of the keys to success.


While every embedded commerce project is unique and might require a slightly different team set-up, we recommend covering the following:

editorial skills to produce inspiring shopping content merchant onboarding & sales skills to make sure you have the right assortment, are selling the right products, and negotiate the best deals and commissions for you marketing skills to promote your new e-commerce offering traffic skills to expose your audience to your offer analytical skills to follow-up on performance data project management skills to make sure everything goes according to your strategy

You do not necessarily have to hire a person for each listed qualification. As long as you cover all the skills within your dedicated project team, you are perfectly prepared to implement this new project.